April 10, 2024
Abstract from KC Sullivan's IRG Book Afterword
At CNBC our reporting and executive interviews provide us with a prime view of how corporations are operating in the dynamic and changing global environment. Not too long ago publicly traded companies focused on their balance sheet, share price, and regulatory policy, but today companies find the need to address many public concerns, as well.
Author Fernando Napolitano ... points out that the polarization of political systems has impacted the ability of governments to effectively address issues important to life in democracies; and how societal polarization is impacting news media’s ability to deliver the facts when the facts themselves are constantly in question.
The IRG proposes an innovative, data-led methodology that aims to be politically neutral, and fact-based, which can be particularly helpful as the role of the CEO has been politically charged by all sides. Grounding an assessment of a company’s efforts in data allows for a fairer and more unbiased look of a company’s effectiveness.
KC Sullivan President CNBC
Abstract from Stefano Caselli's IRG Book Foreword
Previously adopted Corporate Social Responsibility policies and the more recent ESG policies, while of vital importance, are not always capable of fully addressing the ever-new and changing challenges of our time.
Faced with this situation, companies often take the initiative to adapt and directly respond to the real needs of both the market and the population at large.
It is therefore crucial to understand how companies can play a key role in this new social position, going beyond mere financial analysis of business results, creating a constructive dialogue with political institutions for shared and sustainable growth.
"Influence, Relevance and Growth (IRG) for a Changing World. How to Survive & Thrive beyond ESG World" and the author's proposed solution is timely and pragmatic.
The IRG metric thus allows measuring, through the analysis of 10 parameters, whether and how much a company is ready to confront and manage these new challenges or position itself as an intermediary subject, bridging existing gaps between the needs expressed by the population and the responses of political decision-makers.
Stefano Caselli, Dean SDA Bocconi School of Management
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10th International Business Exchange New York - October 10, 2023
Europe and US business cooperation and leadership in challenging times
Fernando Napolitano illustrates on CNBC the goals of the conference in New York on 10 October 2023
October 8, 2023
Could Milan become New York's (and US) European interlocutor? Why not! Milan, May 8 SDA Bocconi IRG Conference. Register to learn more
Soundbites
Stefano Caselli and Fernando Napolitano with Class CNBC's Andrea Cabrini on May 8 Milan Influence Relevance & Growth Conference to drive meaningful change. REGISTER NOW
Soundbites
"The IRG proposes an innovative, data led methodology, politically neutral, ... which can be particularly helpful as the role of the CEO has been politically charged by all sides", KC Sullivan, CNBC
Soundbites
Why are companies obliged to fully acknowledge the loss of the primacy of politics which stretches beyond ESG?
Soundbites